Monday, July 23, 2007Harry Potter's latest adventure "Harry Potter and the Deathly Hallows" broke all publishing records in the US yesterday. 8.3 million copies were sold within 24 hours on Saturday. Carrefour in Mid Valley sold the book out too, much to Mimi's dismay. That should teach her something about planning.
I am sure all the major book stores in KL were planning for huge profits from the sale of the book. They were caught by surprise when the hypermarkets offered the book at a much lower price. They then refused to sell the book except to those who made prior booking.
What message is the bookstores trying to send to us? Are they telling us that we should not buy books at a much lower price? Whether it is Harry Potter or Hairy Crabs, Malaysians will go for bargains. What will the book stores do with the unsold copies? Maybe the magicians at Hogswart can answer.
Labels: Harry Potter